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Many voluminous books have been written about sales, some technical, some strategic and some tactical. However, there really is only one book that you need […]

Be Like Sam

Many voluminous books have been written about sales, some technical, some strategic and some tactical. However, there really is only one book that you need to read on the subject of sales and that book comes from a very unlikely source, Dr. Seuss. Without realizing it, Dr. Seuss drafted the salesman’s manifesto in the form of “Green Eggs and Ham”. If you have an average salesperson’s intellect, like myself, you will find the book especially appealing, as it only utilizes 50-distinct words, 48-of which are only one syllable.
Pop Quiz: Why did the Berlin Wall fall? Some say Reagan orchestrated the Soviet Union’s demise. Others surmise that Communism was a doomed economic model […]

Making Stone Soup

Pop Quiz: Why did the Berlin Wall fall? Some say Reagan orchestrated the Soviet Union’s demise. Others surmise that Communism was a doomed economic model bound to eventually fail on its own accord. However, I believe that Communism failed because the West possessed three very powerful “secret” weapons: the board game Monopoly, “Green Eggs and Ham”, and “Stone Soup”. Yes, that is correct. The Russians were brought down by two children’s books and a board game.
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