InfoChachkie Nuggets #1 – May 22 2009

Title/Summary: How Davids (Smaller companies/teams/countries) beat Goliaths
Author: Malcolm Gladwell
infoChachkie Nuggets:

  • In war Davids beat Goliaths (forces at least 10 times as powerful) 28.5% in military conflicts during past 200 years.
  • When Davids chose to not play by the same strategies as Goliaths their win ratio went up to a stunning 63.6% ratio.
  • Small companies/weaker teams should use leg’s speed, not arm’s strength – focusing on movement, endurance, innovativeness, and perseverance.
  • Small companies can and do beat large companies when they change the rules of the game to take advantage of their natural strengths and limit exposure to their weaknesses.

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